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Beardsgaard Barbers

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A Press Landslide with Industrie Online

June 2, 2016 By //  by The Beardsgaards

A couple of months ago, we got an email from a nice lady named Kerri. Kerri is one of the talented folks behind Industrie Online, an online magazine with a prolific knack for pumping out incredibly detailed and helpful content for hair and beauty pros. And she said they wanted to do a little story on us.

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So as you might imagine, we were a bit blown away when we saw all they put together out of our talkings. We mean, we know we barbers are hard to shut up, but we’re aw shucks-ing all over the place for all the work they put into these pieces.

If you’re in the industry of hair, especially if you’re entrepreneurially-minded, make sure you follow Industrie.


Anatomie of a Barbershop

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An exceptionally detailed profile all about our little barbershop, Beardsgaard Barbers, all based around Kerri & Justine’s time in the shop, and an extensive shop profile they asked us to fill out.

Does it seem like we’re experienced, confident business owners who totally know what we’re doing? Hey. What up, Jon Snow.

But that’s the secret to opening a business and making it thrive. You don’t have to know what you’re doing, just throw yourself off the cliff and see if you can fly, and if you can’t, figure it out quick. Read more detail about the behind-the-scenes madness than laymen would ever want to know.


Dragons + Razors: Natalie & Tyler Anderson

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This is the one that makes us turn bright red. Natalie, at least, she generally likes her role as a gremlin skittering around the edges of the shop, keeping the machinery running seen but not heard style. But when you get us going about work, we’ll talk your ear off.

This profile was based around the conversations of a quiet Sunday afternoon down by the river. The afternoon was quiet. As you’ll see, we made it a bit loud.


What is a Niche Brand & Will it Work for You?

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This was an unexpected but delightful article to see, all about niche branding, which we do so, so hard. It really never was our intention to create such a specific sort of barbershop, but when you just do you, a niche develops rather naturally. We’re nerdy as hell, passionate to the point of obnoxiousness, and alternatingly cantancerous/whimsical.

Our niche-ness happened by accident, but this piece tells you how to do it with purpose. Either way works, one way is far cheaper and faster.


The Great Giveaway: River Peak Apothecary

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And after all that, there’s even a give-away! Click on through and sign up to enter for a chance to win all that goodness you see above.


We want to extend all the thanks in the world to Kerri & Justine for all the time they spent with us and on these articles. They are a force for good in the world of hair, and the industry is better for them.

Filed Under: Blog, Shop News Tagged With: Barbers, Behind the Scenes, Industry, Present

About The Beardsgaards

The Beardsgaards are a pair of mom-and-pop barber nerds with a shared obsession with perfection. We built this old school barbershop to feel like home to everyone who enters beneath the Elvish script above our door. If we and the Gaardian army can give you a better handle on your grooming routine, all the better.

Previous Post: « Colin & Tyler in the Treehouse Ep III: Awkward Interviews {Video}
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We built this place for you, to bring you everything you ever dreamed you could find in your friendly neighborhood barbershop, and a stupid amount more. Beardsmith and Blademaiden, the mom and pop founders, invite you to explore the realm.

Our Little Slice of Valhalla

In historic downtown Batavia on Route 31 between 1st and Main

117 S Batavia Ave, Batavia, IL 60510

PHONE: ( 630 ) 454 - 4820

EMAIL: shop@beardsgaardbarbers.com

By Appointment Only

Parking

Loads of free parking here, both on the street in front of the shop, with an even more substantial parking lot in back.

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Our Little Slice of Valhalla

In historic downtown Batavia on Route 31 between 1st and Main

117 S Batavia Ave, Batavia, IL 60510

PHONE: ( 630 ) 454 - 4820

EMAIL: shop@beardsgaardbarbers.com

By Appointment Only

Parking

Loads of free parking here, both on the street in front of the shop, with an even more substantial parking lot in back.

Shop Hours

• Sun - Mon / Closed

• Tue - Wed 12 / 8

• Thu - Fri 10 / 6

• Sat 9 / 3

Closed for Shop Lunch Tue + Wed 4-4 pm / Thu + Fri 2-3 pm

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